Starting a Social Enterprise – The first five years

with Liz Lougheed Green and Heather O’Hara
Recorded on 24 Jan 2013      Purchase Recording


In this session, attendees will learn how to structure their requests for funding to demonstrate both the strengths of the project’s conception, the tools for measurement of success and methods of monitoring progress to stated goals.

This will be a must-attend for anyone thinking of starting a new social enterprise or in the early stages of one already started.

 *This session provides 1.25 CFRE credits to attendees

Learning outcomes:

• Learn critical language to engage funders

• Learn what to include and exclude in your proposal

• Learn the key areas of your proposal that funders will look for in order to approve your request


Elizabeth Lougheed Green, Vancity Manager, Community Investment

Liz has many years of experience as a community developer, social policy advocate and social enterprise practitioner. Liz now Manages Vancity’s Impact Business Development program, working directly with groups across the impact business spectrum to deliver financial, resource and human supports, in order to help them reach their full potential.

Prior to coming to the Credit Union, Liz was the Manager of Strategic Programs for Vancity Community Foundation, and earlier led the Potluck Café Society from start-up through to sustainability in her role there as Executive Director. She holds a Master’s Degree in Social Policy and has worked with groups like First Call: The BC Child and Youth Advocacy Coalition and BC Campaign 2000 on Community Development initiatives.  Liz also maintains a role on the Board of the Hastings East Community Programs Society and she is an advisory committee member of the Canadian Centre for Women’s Economic Development

Heather O’Hara, Executive Director Potluck Cafe

Heather O’Hara, Executive Director of the Potluck Café Society since 2006, is a passionate advocate for social enterprise as a successful means to community economic development in Vancouver’s Downtown Eastside. Through her work at Potluck, Heather leads a team of 31 staff, which includes 15 DTES community staff with multiple barriers to employment.  Heather’s entrepreneurial drive has assured Potluck’s success as a leader in social enterprise.

Beyond her work at the Potluck Café Society, Heather is committed to giving back to the community. Her own entrepreneurial venture Miss Filly, is a line of t-shirts and products for girls and women who are crazy about horses and also supports initiatives that nurture those connections between women and horses.   Miss Filly donates a portion of its sales to support girls and women through initiatives such as BC Young Rider Scholarships, equestrian clubs and non-profits,  and sponsoring at risk girls to attend local horse camps.

Heather’s educational background includes an MBA, a BA in International Relations and Native Studies and a degree in Environmental Studies all acquired at the University of Manitoba.  She currently lives with her two beagles Spot and Cy in Richmond, BC, in order to be close enough for daily rides with her horse Lucas.


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